The band was founded in January 2002 in Paris, France, by guitarist Sexy Sadie and vocalist Vinnie Valentine. Soon after, they joined up with vocalist and multi-instrumentalist Britney Beach. The next six months were spent rehearsing and writing material for the new band.
Франция
In Summer of 2003, Vinnie and Britney met Mallaury Murder after being thrown out of a Parisian club and recruited him as bassist. Xander Xanax, an old friend of Mallaury Murder, took the position of drummer, soon joined by Spicy Sky on guitars. The band soon signed with Equilibre Music, and released their debut album, "Dawn Addict" in 2004.
Songwriters Sexy Sadie and Britney Beach like to describe the bands music as 'Shock-Pop', a style which combines electronic beats, heavy metal riffs and pop sounds with Gothic Glam and '70 Punk/Shock-Rock.
Vinnie Valentine left the band in 2005, and the rest of the band continued without him, releasing "White Line" in June 2006.
Ex-vocalist Vinnie Valentine (aka Hreidmarr) has also sung for the black metal band Anorexia Nervosa and is currently in the industrial metal band The CNK.